I'm Adriel Olmos, a senior video producer with 15 years of experience turning complex technology into stories that actually make things happen.

I spent a decade at UC Berkeley's CITRIS and the Banatao Institute, where I basically became an entrepreneur inside the university. I pitched leadership on a video storytelling unit, got it funded, and built the whole operation from scratch. That meant everything from buying the gear to developing creative strategy across four UC campuses to figuring out how to make semiconductor research feel like something a donor would want to fund.

Some highlights: I launched a video service that generated $250K for the institute and produced content that helped raise over $750K in program funding. A recruitment video I created crossed a million organic views. A founder story I produced for UC startup SafelyYou helped them close $19.5M in Series A funding.

But the project that still means the most to me is "Sophie's Super Hand," about a young girl receiving a 3D-printed prosthetic. NBC Bay Area featured it, and it became the centerpiece of a multi-year STEM curriculum that inspired thousands of students through UC Berkeley's Girls in Engineering camp. That's the kind of work that reminds me why I got into this.

Since moving back to Los Angeles (where I'm originally from), I've been bringing that same approach to agency and brand work. As a freelance strategist at The Creator Code, I take raw footage, find the story hiding in it, and build campaigns that perform. A recent 5-part series for LA Taco drove 550K+ views. A 3-part series for author Julissa Arce hit 175K+.

I handle everything from start to finish: intake systems, client strategy, scripting, directing, production, post, accessibility compliance, and platform optimization. The range is wide. The quality stays consistent.

If you need someone who can take a complex subject, make people care about it, and deliver the whole thing without you having to manage every step, let's talk.